About Good Optics
At Good Optics Design Co, we specialize in design and branding solutions that empower small businesses and entrepreneurs to establish trust and exude professionalism with expert design from our experienced team.
Your brand’s design is a powerful tool, it shapes how the world sees you. Poor-quality design can send the wrong message, creating an impression of unprofessionalism or inexperience.
Exceptional design, on the other hand, communicates confidence, competence, and credibility.
Fun fact: Our work has won the Best Logo Design Award for 2025!
Our mission is simple: to craft captivating designs that elevate your brand and leave a lasting, positive impression. With Good Optics, you’ll always look your best.
Meet The Founder
Hi, I’m Nick Saporito — founder and lead designer here at Good Optics Design Co. Since 2011, I’ve helped thousands of small businesses around the world with their creative and have taught millions of design students under my personal brand, “Logos By Nick”.
I created this platform to establish the team and resources needed to scale my offerings and serve you better. When you hire Good Optics, you get a personalized one-on-one experience paired with the efficiency of our system.